Thursday, 29 April 2010

What is a branded identity?


A branded identity is often what makes a product unique, and in terms of music and the music industry is an enhancement to an artist or a means of recognition for a label. This also applies for every design company, their identity makes them, visually at least, who they are in the public eye. This is the branded identity for Universal everything, shown on a product along with business cards. Very simple identity, but very effective because of the process used afterwards to enhance to the type.

" marked or labeled by a distinctive word or symbol indicating exclusive rights" - wikipedia quote

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